We wish our first note to you, our muses, was a different one, but as an impact-driven brand that values conscious decisions and contributions to a larger cause, we couldn’t stay quiet. While any other brand would avoid launching during this time, we saw the opportunity to make change.

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Meet Maria Gilfoyle, cool girl and Founder of The Power of Thread, a digital platform that shares and highlights the ideas, experiences and stories of everyday women. The concept of The Power Thread was born out of Maria’s passion for humanizing social media and sharing the stories of incredible women. We sat down with her to talk about foundations, daily rituals and impact.

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